This is a weird time. COVID-19, murder hornets, designer masks…the world has really started to get creative. Many small businesses are struggling right now. If that includes your business, then it’s time for you to get creative, too. Start with something you’ve heard of, but never done before: a webinar. What even is a...
Long Distance Teamwork The business world was flipped on its side with stay-at-home orders. Who ever thought mass amounts of individuals would be working remotely this early? It seemed more like a distant technological future. Unfortunately, working from home may make some of us miss the physicality of an office. (An office visit certainly would...
https://www.business2community.com/wp-content/uploads/2020/05/Digital_Marketing_Wh-2.mp4 Keeping your target audience engaged is invaluable for your brand. When your audience shares, comments, or likes your content, they are telling people that your brand is delivering value. Earning the engagement of your target potential customers is not an easy task. It requires consistency, creative thoughtfulness, and collaborative efforts from your marketing team....
How to Stay Motivated in Business Motivation. It can come and go in a fleeting moment or stay as persistent as a stoked fire. We go back and forth like the tides. It recedes and comes back in different forms. As Confucius famously stated, “The will to win, the desire to succeed, the urge to...
Hey. Hiya. Hello. Greetings play a major role in how you see someone. Addressing your boss with the same verbiage of a college frat boy might not go over too well. So, what about brand voice? What kind of conversational should your brand be? The answer lies crocheted into your brand image quilt. When contemplating...
Your Guide to Social Media Video Dimensions “Lights. Camera. Action.” used to mean crazy heavy equipment and intricate costumes. Now, video creation has taken a new meaning… a more bare-bones approach. With our ready access to cameras, content can be created at seconds notice, especially social media content. HOLD IT RIGHT THERE, BUSTER! Before you...
How Social Media Has Changed Us: COVID-19 edition What’s the first thing you grab in the morning? A glass of water? Probably not. Your toothbrush? Eh. How about your phone? Think about that. The amount of people looking at their phone within the first few minutes of waking up and/or brushing their teeth is astounding....
6 Ways to Battle Bad Online Reviews One of the hardest lessons to learn as a kid was that not everyone is going to like you. Believe me, I tried to push the boundaries with candy bribery, but it only lasted as long as the sugary goodness did. After that, the social atmosphere resumed as...
Get Ahead While Inside You probably just finished the last show you wanted to binge on Netflix. Minutes… hours… days have been ticking away and what do you have to show for it? An impressive snack pantry? Extensive knowledge of Joe Exotic and Carole Baskin? While it is great to have more time for yourself,...
Don’t Stop Advertising During COVID-19 (or any Recession) “When times are good, you should advertise. When times are bad, you must advertise” Source COVID-19 has caused a temporary market crash, with many portfolio and 401k owners losing significant value in their holdings, starting when the DOW lost 2,000+ points in a single day. Many small-medium...
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