EC Accelerate is a company that guides fledgling E-Commerce companies through the process of starting their online stores. We were hired to increase conversions from visitors to their page.
Our Approach
Improve Cost Per Lead
Our main focus was on the “squeeze page” where prospects would opt-in for a free crowdfunding blueprint guide. On this page, our split-testing created a 30% decrease in cost per lead.
Increase Application Rate
Our second biggest priority was split-testing the Application Page where companies would apply for acceleration. Our split tests uncovered the most important thing was to align the email messaging to the headline of the Application page.
Testimonial Redesign
As EC Accelerate is such a high-ticket offering, testimonials are a crucial piece in effectively advertising and making sales. NextCore Media redesigned and build their testimonial sections to increase conversion rates.